The Myth of Free.
The Myth of Free. May 27th, 2008 Disclaimer: This is Version 1 of some ideas I have been kicking around. Would love feedback, as I am sure there is plenty of work to do with these concepts. This is dedicated to the head of Gucci Warriors. Thank you for your painful lessons. Today I participated on a panel at the MAVA CEO Roundtable where a big topic of discussion was ‘What do we do about free?’ More specifically, ’should we give things out for free?” Well, in my experience, it seems that the
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